AS Saint-Étienne unveils its new home kit for the 2026-2027 season. The kit is marked by the return of a historic partner, Casino, which should please the supporters.
What's happening ?
The new kit celebrates the 70th anniversary of AS Saint-Étienne's first French championship title, won during the 1956/1957 season under the leadership of Jean Snella. Visually, the kit offers multiple nods to this glorious era. Behind a deep green color, a refined embossing reveals, at the heart of discreet vertical stripes, the emblem of the era.
Why is this important for AS Saint-Étienne ?
The return of Casino as a major partner of AS Saint-Étienne is big news for the club. Founded in 1898 by Geoffroy-Guichard, the retail chain is the historic and founding partner of the club. This return to the forefront comes exactly forty years after the first appearance of the Casino logo on the AS Saint-Étienne jersey during the 1986/1987 season.
What comes next ?
The agreement provides for XXL visibility in the Chaudron, numerous digital activations, and operations for supporters. Finally, Casino reaffirms its global commitment by extending its support to the women's team, particularly through joint actions for equality in high-level sports.
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